Dr. Khatereh Pourasadollahi

FacultyFaculty

Biography:

Dr. Khatereh Pourasadollahi received her PhD in Business Administration, specializing in Marketing. She is an Industrial Engineer with an MBA degree in Strategic Management with a MAS, specializing in Global Leadership.

Expertise and Experience

Dr. Pourasadollahi enjoys working with data to uncover insights that helps address business challenges, develops strategies, and solves complex problems. She is a business professional with more than three years of experience internationally in identifying key trends and insights and setting long-term strategic direction in the health industry. Dr. Pourasadollahi also teaches courses in Business and Marketing Management.

Publications and Scholarly Activity

Dr. Pourasadollahi’s research activity includes brand authenticity, scarcity marketing and consumer behaviour in a digital context.